Wednesday, September 15Multi-awarded Filipina blogger, publicist and social media specialist
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Beauty brand Orabella introduces Arabella del Rosario as new endorser

Beauty brand Orabella Philippines recently welcomed teen actress Arabella del Rosario as its new brand ambassador. I joined a virtual press conference whereby the young actress (and reported girlfriend of Jimuel Pacquiao, son of boxing legend Manny Pacquiao) was introduced to fellow bloggers and members of the media.

“As an up and coming brand, we wanted an endorser who is passionate and promising. We see that in Arabella, and we warmly welcome her into the Orabella family,’ said Anne Acuña, Marketing Manager of Orabella Direct Selling Inc.

The young actress, who is also into singing and figure skating, is a member of Star Magic. Arabella has appeared in the ABS-CBN series, Wild Little Love.

While she appeared in some commercials in the past, according to Del Rosario, this is the first time she will be launched as the brand ambassador of a skin care brand such as Orabella.

“Being a new face in show business has its advantage, too. There are
trustworthy brands like Orabella that believe beautiful skin is achievable with consistent skin care routine. Ever since a kid, I know that taking care of my skin should be a priority. It is not vanity but it’s self-care, because our skin is the largest organ of the body,” said Del Rosario, who is also a college
freshman taking up Veterinary Medicine in De La Salle Araneta University.

During the same virtual press conference, Orabella also unveiled its Defense Factor System that includes a soap, toning gel, spot solution, specialist cream, and sun care lotion.

According to Orabella, all of the products are made with quality and natural ingredients and are intended to be “defense factors” against skin problems like blemishes (acne, blackheads, and whiteheads); sun damage (melasma, sun spots, and uneven color); and visible signs of aging (wrinkles, dryness, and roughness).

Orabella skin care products are sold through independent distributors and will soon be available on Lazada and Shopee.

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